6 Elements of CARA
I was hired to recreate an existing infographic by Addiction Policy Forum, which was previously done in-house. The goal of the project was to inform the public about the 6 key areas of addiction prevention and recovery and to drive traffic to a petition. Dark colors were chosen, which were compliments to the APF brand, but also set the mood for the information. Photography was chosen over illustration for the header to give a realistic touch to the finished product.