NSBA represents 90,000+ school board officials and advocates for equity and excellence in public education through school board governance. My role was to develop their 2014 annual report. Celebrating 75 years NSBA wanted to convey through design and content their past achievements, but also a vision for the future. I used a color palette, which was complimentary to their American themed brand. Using arrows allowed for the report’s theme to shine through with a contemporary appeal.